It’s an exclusive opportunity to explore the creative and technical processes behind crafting extraordinary automotive interiors, and attendees will gain actionable insights, practical strategies and inspiration to elevate their work to new levels of creativity and sophistication.

“This year’s event will bring together the industry’s most talented builders and designers to share their expertise and inspire the next generation of innovators,” said Bryan Schmitt, MasterTech founder/CEO/president. “Hosted by Mal Maher, ‘Modern Upholstery Design: Shop Talk With Industry Experts’ will allow attendees to join five of the industry’s leading experts for a dynamic and interactive panel discussion on designing modern hot rod interiors. This engaging session brings together the creative minds behind some of the most striking custom automotive interiors to share their insights, techniques, and design philosophies.”

Session includes:

• Host: Mal Maher – Host of the “NC Carpet Shop Talk” podcast
• Panelists: Jeremy Katz; Phil Cato; Chris Pate; Justin Marks; Charles Brazil
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Attendees will learn:

• Collaborative Insights: Hear the panelists discuss their design ideation processes, share behind-the-scenes stories and reveal how they overcome challenges to deliver stunning results.
• Client-Centric Design: Discover proven strategies for attracting and working with high-end clients who value bespoke craftsmanship and are willing to invest in premium interiors.
• Innovative Solutions: Learn how to balance bold creativity with practical functionality to create interiors that are both beautiful and durable.
• Portfolio Building: Get expert tips on showcasing your skills, building your brand and elevating your reputation in the competitive world of custom automotive interiors.

In addition, there will be free giveaways and prizes every 15 minutes during the session.

“This panel is a must-attend for anyone looking to refine their design approach, break into the luxury market or expand their understanding of modern hot rod interiors,” Schmitt said. “Sessions such as this are a testament to the extraordinary talent and creativity in our industry. These builders are the best of the best, and their willingness to share their knowledge is what makes this community so special. Whether you’re a seasoned professional or just starting in the industry, attendees will walk away with skills and inspiration to take their craft to the next level.”

MasterTech Expo 2025 is set for March 20-23 at the Mesa Convention Center in Mesa, Arizona.